Paccore - Executive - Digital Marketing (2-3 Yrs) Hyderabad (Online/Digital Marketing) by PACCORE SOFTWARE

Updazz.com (July-2017 से पंजीकृत) ने 14 दिन पहले इस नौकरी को पोस्ट किया था

Position Overview : We are seeking a highly motivated and experienced Digital Marketing Executive to join our team. The ideal candidate should have MBA from reputed institution or Business School with minimum of 2-3 years of relevant experience and be well-versed in various digital marketing activities. The role will primarily involve managing our company s social media presence, executing on-page and off-page activities, handling content promotions, and working from our office in Hyderabad, India.Responsibilities :Must Have : Social Media Management :- Develop and implement social media strategies across various platforms (e.g., Facebook, Instagram, Twitter) to enhance brand awareness and drive engagement.- Create, schedule, and publish daily social media posts aligned with the company s marketing objectives.- Monitor social media platforms for customer inquiries, comments, and reviews, and respond promptly and effectively.- Analyze social media metrics and provide regular reports on the effectiveness of campaigns and strategies.Must Have SEO and Content Marketing :- Conduct keyword research and optimize website content to improve search engine rankings.- Perform on-page activities such as meta tag optimization, keyword placement, and content optimization.- Execute off-page activities such as link building, guest blogging, and social bookmarking to drive website traffic and improve search engine visibility.- Collaborate with the content team to develop engaging and SEO-friendly content for blog posts, articles, and website pages.Good to Have : Website Analytics :- Monitor website traffic, user behavior, and conversion rates using tools like Google Analytics.- Analyze data, generate insights, and make data-driven recommendations to improve website performance and user experience.Nice to Have :Paid Advertising Experience :- Plan, execute, and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.- Monitor campaign performance and adjust strategies as needed to maximize ROI.- Conduct keyword research, develop ad creatives, and manage campaign budgets effectively.Nice to Have :Email Marketing :- Plan and execute email marketing campaigns, including creating email templates, managing subscriber lists, and analyzing campaign performance.- Develop personalized and segmented email content aimed at driving engagement and conversions.Qualifications :- MBA from a well reputed institution or a Business School and shall be well trained on Digital Marketing, communications, or a related field.- Minimum 2-3 years of experience in digital marketing, specifically in social media management, SEO, content marketing, and paid advertising.- Proven track record of managing successful social media campaigns and consistently growing audience engagement.- Hands on working knowledge of social media platforms, tools, and trends.- Strong understanding of SEO principles and best practices.- Proficiency in using Google Analytics and other web analytics tools.- Experience with paid advertising platforms such as Google Ads and Facebook Ads.- Good written and verbal English communication skills.- Ability to work independently, manage multiple tasks, and meet deadlines.- Highly analytical with a strong attention to detail. (ref:updazz.com)

Payroll Type : Permanent