Manager - Field Marketing - Events Management - International Location (4-8 Yrs) Bangalore (Marketing/PR/Advertising) by TALENTXO

Updazz.com (July-2017 से पंजीकृत) ने 15 दिन पहले इस नौकरी को पोस्ट किया था

About Zenskar- Zenskar( https://zenskar.com ) is building new-age billing and pricing infrastructure for SaaS companies. As SaaS pricing evolves from vanilla subscription based models to more granular usage based models, billing and pricing infrastructure needs to be completely reimagined.
-Zenskar is founded by Apurv Bansal - ( https://www.linkedin.com/in/bansalapurv/ ) & Saurabh Agrawal - ( ), who sold their previous startups to Snapdeal and Gaana respectively. They have experience at organizations such as Google, Basepair, Elevation Capital, IIT Bombay, IIT Delhi and Harvard Business School. We are funded( ) by marquee global investors, including Bessemer Venture Partners( https://www.bvp.com/ ). We are building our founding team, and are looking for folks who are excited about learning and meaningfully shaping the trajectory of an early stage startup from Day 0 in its journey. We re default alive: http://www.paulgraham.com/aord.html Go to Market @ Zenskar In order to succeed, SaaS companies need to innovate not only on product, but also GTM (go to market). An innovative, multi-pronged GTM approach is critical to stand out and attract customers. The good part is that we are building a pain-killer , as opposed to a vitamin , which makes it much easier to sell and market. The pain is severe, the product is best in class, and the market is huge - it doesn t get better than this. We are selling to the mid-market and enterprise, with a fairly high touch sales process. We are setting up best-in-class sales machinery to scalably and predictably drive revenue.Company SizeStartup / Small EnterpriseWorking Days5 days/weekRole & ResponsibilitiesEvent Strategy & Execution- Own the brand calendar, field marketing strategy, and (online offline) event budget- Research, evaluate, and finalize field marketing opportunities (conferences, summits, dinners, workshops, webinars, demo days) across key markets in the US - Negotiate sponsorships, booth packages, and speaking slots with event organizers- Ideate creative engagement strategies for events: unique booth experiences, interactive demos, memorable swag, networking activations that make Zenskar stand out- OWn end-to-end event logistics across all formats:- In-person (venue, F&B, AV/tech, swag, print collateral, on-ground coordination) and- Online (platform selection, driving registration, speaker rehearsals, production, Q&A moderation, recording)- Create comprehensive event playbooks: run-of-show documents, founder briefings, speaker prep calls, target account lists- Be the visible spokesperson for Zenskar-present our product and story at events, demo days, and webinars- Coordinate with SDRs pre/post-event to drive attendance and demo conversions- Track and report event ROI: pipeline generated, ICP meetings booked, brand visibility metricsPartnerships, Community & Thought Leadership :-Build relationships with finance communities (Finance Alliance, FSuite, Operators Guild, GrowCFO, FIF Collective) and identify co-marketing opportunities-Manage analyst relationships with Gartner, Forrester, MGI Research; own inquiry processes and briefing cycles-Evaluate hosting our own podcast and secure guest appearances for founders on industry podcastsContent & Promotion :- Collaborate with PMM to create event-specific content: brochures, case study one-pagers, conference decks, booth signage, analyst briefings- Own social media strategy for events, thought leadership, and founder branding: create promotional posts, publish post-event recaps, and build the founders personal brands across platformsPerks, Benefits and Work Culture- Variable: Based on performance- ESOPs (for full time roles)Benefits (for full-time roles):- Health insurance- Generous vacation policy- Learning and development budget- Team events and company offsites- Maternity and Paternity benefits- Company Laptop- Friday game nights (ref:updazz.com)

Payroll Type : Permanent